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Oobi was founded by Alexandra Riggs in 2002 as she wanted to create a line of cute, whimsical kids clothing with a retro vibe, reminiscent of the 1950s. Oobi's baby and kids clothing collections are renowned for their fun patterns and bold prints and aim to inspire children to express themselves through their clothing; Oobi is all about mixing and matching different pieces from their clothing collections to create an individual look.

At Milo et Mimi, we are delighted to be the exclusive stockist of Oobi in the UK, particularly as the label has been voted Australia's Favourite Childrenswear label by the readers of KidStyleFile for four years running!

OOBI
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