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About Us

Welcome to Milo et Mimi!
We are a London-based online children's boutique with a collection of stylish baby & kids clothes, cute girls hair accessories & soft toys - all carefully selected from across the world. We offer an eclectic selection of kids clothing from international childrenswear designers such as Oobi Baby&Kids, Week-end a la mer, Soft Gallery, Bonnie Baby London & Question Everything London.

We also have a wide selection of newborn & baby shower gifts and baby gift ideas from brands such as Coccode, Inch Blue, Angel Dear, Air Puppy & Le bebe Coo.

Founded in 2012 by London mum, Lena, Milo et Mimi’s brands have been purposefully chosen for their ethical approach or for their original and stylish designs, as well as high quality finish.

A note from Lena

The inspiration behind Milo et Mimi is my 4-year old daughter, otherwise known as Cheeky Monkey. Since having my daughter, I have been on a mission to seek out beautiful kids' clothes and unique accessories which represent her fun, playful personality. I'm always on the lookout for pretty fabrics and eye-catching childrenswear designs….something a bit different, that you won't necessarily find on the high street; designer-led fashion for kids at an affordable price.

Spending a year in Paris during my student days and seeing their stunning children's boutiques inspired my love of stylish children's clothing. Since then, I have always wanted to bring a slice of French chic and Parisian elegance 'pour les petits' to the UK and Milo et Mimi is my opportunity to share some unique French childrenswear labels with you.

In my quest to create a collection of all things cool and cute for kids, I have also handpicked the very best of British and international children’s design with the aim of supporting exciting emerging design talent.

Ultimately, I want to bring the best of international childrenswear, toy and accessory design to your doorstep and to help you find something that little bit different; something unique, yet reasonably priced and oh-so-chic or totally cute.

I hope you have fun looking through the collection online! 


Thank you for visiting and happy shopping!